Project Yellow Light scholarship

Awarded By:

Project Yellow Light

Number of Awards & Eligibility: Three winners for video, billboard and radio competition

Description: Project Yellow Light is a scholarship competition designed to bring about change. People know distracted driving is dangerous, but they do it anyway. As an applicant you have one clear mission: create a PSA to encourage your friends to avoid distracted driving, specifically using your phone while driving. Whether it’s sending a text, commenting on a photo, or messaging your friends in your favorite app, it’s never ok to message while driving.

Application requirements for the Project Yellow Light scholarship are:

• No application requirements for this scholarship

Additional Information: Project Yellow Light/Hunter Garner Scholarship is a scholarship competition designed to bring about change. As an applicant you have one clear mission: encourage your peers to develop and embrace safe driving habits. For the video competition: For both the high school and college categories, the winner will receive a scholarship in the amount of $8,000. Videos are due April 1. For the billboard competition: For both high school and college categories, the winner will receive a scholarship in the amount of $2,000. Billboard designs are due March 1. For the radio competition: For both high school and college categories, the winner will receive a scholarship in the amount of $2,000. Recordings are due April 1. In addition to a scholarship, the winning video will have the opportunity to be considered for use as the basis for a PSA for the Ad Council, which could be distributed nationally to over 1,800 television stations. The winning billboard design will have the opportunity to be considered for use as the basis for an Out of Home/Outdoor PSA by the Ad Council, which could be displayed on billboards across the nation. The winning radio spot will have the opportunity to be considered for use as the basis for a PSA by the Ad Council, which could be aired on iHeartRadio radio stations and other radio stations across the nation. Here’s what we’re looking for: A video, billboard design or radio spot created to motivate, persuade and encourage your peers to not drive distracted, specifically not to use a mobile device while driving. You have a unique opportunity to play a key role in spreading this important message. You can speak to your peers on this subject in a way that adults cannot. The more lives you can impact, the more lives you can save.

Award Amount: $8000 for video winner, $2000 for billboard and radio winner  The total dollars awarded for this scholarship is $12,000.